During this year’s London Book Fair, Singing Grass founder Alicia Liu was invited by China Daily to share her perspective on the growing visibility and influence of Chinese books in the UK market. As global reading habits shift—shaped by the rise of audiobooks, BookTok, and streaming-inspired book trends—Chinese literature is carving out a space in the Western reading imagination.
Singing Grass is a business consultancy advising on access and development strategies for the Chinese market. We develop bespoke programmes for clients in the arts, lifestyle, cultural and luxury retail sectors to connect them to their markets.
